To introduce female college students to the ad business and impart the value of women’s voices as we build a more diverse industry.
Through a yearly mini-conference and immersion day, we introduce young women to the opportunities available in advertising. We aim to ignite their passion for the business we love and support them as they endeavor to become part of it.
On conference day, attendees will participate in two break-out sessions for a more in-depth understanding of industry specialties lead by bohan experts.
Attendees are also welcome to schedule a follow-up agency visit to shadow industry specialties and participate in one-on-one networking.